Services

Antarctica Digital Services & Support Model

The Antarctica services team utilizes proven services methodologies, collaborative web-based tools, and decades of experience to make our clients and partners successful. We are in the business of creating breakthrough results, and we recognize that the supporting role that we play on the path to success may be different for each client or partner. For this reason we have developed a flexible support model that can adapt and evolve to your needs by allowing you to move freely across three service delivery models:

Self Service Model

Our goal is to get you up and running using as much of your expertise and resources available. The following services are included:

• Classroom and web-based training
• Knowledge, support and best practices to improve results and efficiency
• Account management, system notifications, and alerts
• Quick start guides and online tools to enable rapid ramp-up
• Ongoing and ad-hoc classes available for deeper levels of client/partner learning

Any additional professional services are charged on an hourly basis.

Collaborative Service Model

Our goal is to marry our expertise with your expertise and optimize performance. In this model you get all advantages of Self Service but in addition we will collaborate with you to achieve desired results. This includes:

• Program design
• Campaign creation and management
• Customized reporting and ROI analysis
• Testing, measurement and recommendations for improvement
• Deliverability services

This can be utilized on a retainer basis (set hours per month) or on an hourly rate.

Full Service Model

Our goal is to provide a complete outsourced solution from strategy to execution and measurement of ROI. In this model you get all of the advantages of Collaborative Service combined with the peace of mind that comes from knowing a trusted partner with the highest level of skill is managing your most crucial marketing initiatives. Full Service includes:

• Strategic planning and program design
• Automation and optimization of the system including data integration
• Campaign creation and management
• Testing, measurement and recommendations for improvement
• Custom response analysis and RFM segmentation recommendations
• Account management and support
• Deliverability optimization

This can be utilized on a retainer basis (set hours per month) or on an hourly rate.

If you would like to explore how Antarctica can support you, please contact us today.

Additional Services

Antarctica Digital’s service is designed specifically to achieve outstanding marketing results for you. We help out with all aspects of your marketing campaigns, from email and marketing automation to full-blown multi-touch campaigns on our Captivate platform. We’re ready to help in all aspects and offer creative, strategic, or specific tactical services around your marketing campaigns.

By leveraging our expertise, we’ll develop strategies and services that will deliver outstanding marketing results in any of the following areas:

• Improved Customer Targeting
  • List Filtering & Segmentation
  • Data Cleansing & List Management
• Better Marketing Deliverability
  • Best Practices Guidance
  • Email Campaign Execution
  • Newsletter Deployment
  • Measurement and Reporting
  • Subscription Management
  • Delivery to Numerous ISPs
• Multi-Touch Campaign Management
  • Contest Management
  • Microsite Management
  • Event Management Programs
  • Content Management
  • Form Management
  • Microsite Design & Execution
  • Survey Design & Execution

If there’s a service you don’t see on the list, simply inquire and we’ll be happy to help find a successful solution to any marketing challenge you’re facing.